Select Case Studies
GLOBAL COMMISSION ON ADAPTATION
For the Global Center on Adaptation/Global Commission on Adaptation we built the communications infrastructure that launched an international organization and a global movement to catalyze an urgent, breakthrough approach to how societies respond and adapt to climate related-threats. Among our accomplishments? Execution of two flawless global launch events only five weeks apart featuring global leaders and heads of state; establishment of two powerful and creative brands; development of foundational digital collateral assets; and shaping of a provocative narrative to inform remarks by Netherlands Prime Minister Mark Rutte and former U.N. Secretary-General Ban Ki-moon.
For Tetra Pak U.S. and Canada, the Winston Agency conceived and created Moving To The Front, a customized campaign which aims to encourage suppliers, manufacturers, and brand owners to expand their focus to the front end of the packaging life cycle and increase adoption of sustainable sourcing and the use of renewable resources. The campaign raised the standards for the entire industry and was recognized by Reputation Inc. as a case study for knowledge sharing that transforms behaviors. With our partners at Auge Gray Drake we conceived and created a broad portfolio of creative and multi-media assets, including this video.
With our Australian-based strategic partners at Collaborate Consulting, and our creative partners at Auge Gray Drake, we developed a transformative, visionary strategic plan for Kellogg’s Asia and its Breakfast for Better Days program called “The Breakfast Briefings.” This road map for engaging stakeholders in meaningful dialogue around global hunger included strategies for elevating the company’s leadership and visibility among thought leaders globally and in key regional markets.
Clients include senior executives and officials from The World Bank Group, Meals on Wheels America, Avery Dennison, the Centers for Medicare & Medicaid, Valparaiso University, and more. Our work has included developing a media training workshop for a U.S. Department of State-sponsored International Visitor Leadership program, consisting of women from Saudi Arabia who were among the first elected women officials at the local level in that country. Other notables trained by our principal include 12-time Olympic medalist Dara Torres, and former Valparaiso University Basketball Coach Bryce Drew, who in his playing days at Valpo made “The Shot” in the in the Opening Round of the 1998 NCAA Tournament to beat Ole Miss.